The Journal of Sartorial Matters

It's easy to become disillusioned with the fashion world. Indeed, the multitude of blogs spewing a constant stream of manicured homogeneous dribble for the sole purpose of self-promotion leaves one disheartened. Even the recent furore over the size 0 vs plus size debate which had the potential of changing the fashion industry for the better have done little to raise the self-esteem of millions of women. Surely the sole reason of fashion is to make you feel beautiful and not ostracised, self-conscious and beguiled?

Vestoj journal is quite different from anything else currently available. The idea of inclusion is best embodied in point 5 of their manifesto -"The tone must be inviting. We must never be excluding in language or approach." I must admit, the somewhat hypocritical reason of why I picked up Vestoj in Selfridges was its aesthetically pleasing cover (marble print, I'll have you know!). However, the first issue's subject matter of 'Material Memories' is intelligent and thought-provoking dealing with the themes of death, nostalgia and history.

Anyway, if you're interested in a unique look at fashion interspersed with beautiful editorials and photography please give Vestoj a try.